Services for Media Companies
Private Marketplace
If you already use a DSP, we can customize a PMP Deal ID to reach your ideal audience.
Why Cookieless Ads?
When relying on cookie-based advertising, you can only reach 40% of Internet users.
Your First-Party Data
Don't rely on Facebook & Google. Here's are 4 sources of first-party data that you might already have.
Lean On Our DMP
When we manage your programmatic campaigns, we can activate & manage your audience data.
DOWNLOADABLE GUIDE
Make AI, Curation, and SPO Work for You
Get up to speed on how organizations are adapting to AI, Curation, and other developments in programmatic advertising.
Leverage Programmatic in 2025
Thank you for your interest. You can access the presentation here.
Please let us know if we should be working together.
Oops, there was an error sending your message. Please contact info@CrowdLouder.com.
Frequently Asked Questions
We are open to partnering with radio & TV stations, newspapers, magazines, and digital publishers. Can we support your direct sales efforts or create an audience extension program?
How Do You Work With Publishers & Media Companies?
Hyperlocal AdvertisingThink of us as your own in-house agency. While you're busy publishing, we can stay busy cooking up valuable programmatic inventory packages combining your audience data with your on-site advertising and curated off-site inventory. We can feed your internal sales teams a stream of insights based on our audience platforms. We also enable your sales team with a white-labeled Audience Extension offering that we execute on your behalf across display, native, video, audio, and out of home platforms.
Can You Help Us Collect Our Audience Data?
Who Needs a DMP?Yes! Crowd Louder can help you collect and activate data based on your anonymous website users, location visitors, phone calls, email subscribers, and other customer lists. You probably have a lot more audience data than you realize. When we agree to work together, we'll commit to providing a stream of insights that help inform your business and boost your sales team's efforts.
Should I Offer Audience Extension to My Advertisers?
Streaming TV AdsWe know you want to differentiate your on-site and in-app advertising from other advertising solutions. However, Audience Extension or extended reach ad solutions can help you overcome a common objection for smaller publishers and media companies: scale. Our current publishing partners often tap us to distribute their display, native, social display, and video ads on complementary platforms in ways that demonstrate the value of their core products and audience expertise. The low-hanging fruit is a new advertiser offering that promises to re-target your best visitors off-site with or without cookies. Now you can scale audience extension, even on Apple devices!
Can You Help Us Combat Declines in Facebook and Search Engine Referrals?
Advanced Ad TargetingFacebook & Google sell valuable audience-targeted ads based on how people interact with YOUR content. In 2024, there has been a noticeable decline in visitors referrals from these platforms. We can't change that trend. But we can help you flip the script. Let's collaborate to sell valuable audience-targeted ads on your websites, apps, social media accounts, and elsewhere.
How Can We Earn More From Programmatic Ad Sales?
Our Private MarketplaceIn the absence of valuable publisher audience segments, cookieless test audiences have attracted 30% lower CPMs on average compared to audiences with cookie-based targeting available. Across the web, ad inventory on Safari browsers earns 60% less than Chrome browsers, where cookie-based targeting is still available. More usage is coming from cookie-challenged environments like iPhone apps and Mozilla Firefox browsers. We recommend a dual response: 1) Plug in to our audience capabilities for insights that can boost your direct-sold advertising. 2) Allow Crowd Louder to package your inventory and audiences for programmatic advertisers who won't buy direct.
Request a Strategic Proposal
We will get back to you as soon as possible.
Please try again later.
.